Why do some books fly off the shelves while others sit and gather dust?
It’s all about the cover.
The book cover plays a prominent role in our decision to borrow a book. A cover or jacket’s ability to catch our eye and draw us in can often make or break a book’s success. We use book covers to determine the worth of a book, the kind of story that might be told within, and whether or not we should take it seriously and borrow the book from the library.
However, book covers must stay true to the story within. The book cover needs to represent enough content about the genre and story that the reader knows exactly what they’re borrowing without being explicitly told. There is always an ideal reader for a book – it might be age-specific, story-specific, socio-economic or gender-specific. It makes a book a lot easier to fly off the shelf if the ‘right’ person is attracted to it for all the right reasons.
So how do you choose a book?
Click here to find out about Bookclubs in the region – contact 1300 COUNCIL or email email@example.com if you’d like to join!